Friday 29 January 2010

Westin Grand - Vega Competition 2009

The Westin Grand Hotel in Cape Town approached Vega students to participate in a competition by working on selected briefs. Our team was chosen to create a new internal branding campaign for the hotel in order to get people staying there to make better use of the rooms, restaurants and spa facilities.

Our team came first place, with each member winning a night for two in the deluxe suite, with full spa access and a breakfast buffet.

Team:

Design:
Emma Butlin, Josh Downes, Philip Erasmus and Djameela Dollie.

Copy writer:
Brett Allen-White.


Click the thumbnails, then either "view image" or "download."












Freelance Writing

I'm currently offering my skills as a freelance writer in the creative and copy spheres.

Apart from doing projects for radio, I'm a contributing writer to the online 'zine Mahala, and was a contributing writer to the now defunct Blunt Magazine.

I have a Bachelor of Arts degree in Creative Brand Communications from Vega where I focused on copy writing, creative writing and radio script writing.

For a full portfolio or selected portfolio and my CV send an email to brettleeallenwhite@gmail.com

Radio Advertisements

The following radio advertisements were created during my internship at Primedia, working for 547 Cape Talk and KFM, two of the biggest radio stations in the Cape.

I was given free reign over the briefs, and wrote the scripts, chose and directed the voice artists, and assisted in choosing music and edits for the final productions. I was lucky to work with and direct British actor Vincent Laurentis, and the voice of eTV, Bronya Hirschman.

The spots are all thirty seconds long, and are quick to download.

Download:

SMG BMW Dealership - Your First Choice, ft Vincent Laurentis.
SMG - BMW MP3

TCD Trust - Hanover Park, ft Bronya Hirschman
TCD Trust MP3

Crocs - Somerset Mall Expo Sale
Crocs MP3

Dekro Paints - Colour Phrases
Dekro Paints MP3


For additional information on the TCD Trust visit:
www.tcdtrust.org.za